Yijun Brand  Consulting

ABOUT US

About Yijun

Founded in 2017 and headquartered in Shanghai, Yijun Brand Management Consulting provides nationwide services. Building on our strengths in marketing and strategic planning in the new media era, we have established deep partnerships with numerous brands.

Through long-term service experience, we've discovered that many brands lack long-term planning—especially in a traffic-driven environment—often prioritizing short-term exposure over the sustained accumulation of brand equity. This can ultimately hinder sustainable brand growth.

With the Yijun 4E Brand Management System, we help brands grow from 0 to 1, and from 1 to 10, driving the continuous enhancement of brand value. Our goal is to ensure that brands maintain lasting vitality and competitiveness in an ever-changing market.

2017
2019
Brand Upgrade & Strategic Expansion
As client needs evolved, Yijun extended its content services into brand strategy, structure development, and system management—gradually transitioning into a full-service brand consultancy.
Establishment of "Yijun Beauty"
To address the brand transformation needs in the medical aesthetics and beauty chain industries, Yijun launched the "Yijun Beauty" specialized division. This segment offers exclusive product design and growth solutions tailored to the unique demands of the beauty and medical aesthetics sectors, supporting their brand evolution and business growth.
2023
Comprehensive Upgrade to "Yijun Brand Management Consulting"
Yijun underwent a complete brand repositioning and team enhancement, shifting focus to “Full-Industry Brand Management Consulting”. This transition empowered businesses with strategic growth and system operations, supporting long-term brand development and operational excellence across diverse sectors.
2021
2024
Expanding Across Industries & Building Benchmark Projects
Yijun successfully delivered benchmark projects in sectors such as internet technology, manufacturing, and retail, proving the adaptability and effectiveness of its methodology across diverse industries.
Yijun's Inception: Focused on New Media Content and Brand Communication
With outstanding content planning and communication strategies, Yijun quickly delivered high-quality digital marketing services to clients across various industries.

Yijun Development Milestones

FOUNDER INTRODUCTION

Email:ada.junping@yijunculture.com

Ada Hei | Founder & Chief Strategy Consultant, Yijun Brand Management Consulting

With an MBA and over ten years of practical experience in brand strategy and operations, Jun Ping has long focused on brand positioning, communication strategies, growth models, and organizational system building. She has led the development of multiple industry brands, guiding them from inception (0 to 1) to optimization (1 to N).

Yijun Brand Consulting Team: Strategic Vision + Practical Experience
Professional Background
The team is composed of senior professionals from various fields such as brand management, marketing planning, new media communication, and business strategy. The core members bring extensive expertise and hands-on experience.
Drawing from real-world experience, the team precisely formulates actionable brand development strategies, ensuring that recommendations are both realistic and effective.
Practical Experience
Service Experience
Team members have worked with leading brands across multiple industries, possessing rich and diverse brand management experience. Each member has over 10 years of industry experience.4o mini
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上海市静安区共和新路4718弄10号楼
南京市江北新区弘阳广场
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